---
title: "Instagram Updates Logo After Ten Years"
description: "Most outlets reported Instagram's redesigned logo and the change from an icon-based mark to a text-only wordmark. ProPakistani highlighted the first redesign in 10 years and introduced the new branding, while Daily Times added context about the platform gaining a more modern visual identity and cited Adam Mosseri’s announcement. Both framed the update as a significant but routine branding shift."
url: https://harzaviya.com/stories/3240-instagram-changes-its-logo-look-for-first-time-in-10-years
site: HarZaviya
language: en
---

# Instagram Updates Logo After Ten Years

technology · latest filing 14 Aug 2026, 7:06 PM PKT · 13–14 Aug 2026 · 3 articles from 3 outlets over 2 developments

## How it developed

Newest development first. Each carries its own coverage and, where we have one, our summary of it.

### 14 Aug 2026 — Instagram Updates Logo After Ten Years (2 outlets)

> Most outlets reported Instagram's redesigned logo and the change from an icon-based mark to a text-only wordmark. ProPakistani highlighted the first redesign in 10 years and introduced the new branding, while Daily Times added context about the platform gaining a more modern visual identity and cited Adam Mosseri’s announcement. Both framed the update as a significant but routine branding shift.

- **Daily Times** — [Instagram rolls out redesigned logo after ten years](https://dailytimes.com.pk/1538369/instagram-rolls-out-redesigned-logo-after-ten-years/) · 14 Aug 2026, 7:06 PM PKT
  > Instagram has changed its logo design after about a decade, introducing a new text-only wordmark. The update gives the platform a more modern visual identity. Instagram chief Adam Mosseri announced the new logo in a post. He described the design as more refined and modern while retaining the simplicity of the previous name. Read more: […]
- **ProPakistani** — [Instagram Changes its Logo Look for First Time in 10 Years](https://propakistani.pk/2026/08/14/instagram-changes-its-logo-look-for-first-time-in-10-years/) · 14 Aug 2026, 6:59 PM PKT · 81% identical wording to the newest filing
  > Instagram has updated the look of its branding for the first time in 10 years, introducing a redesigned wordmark. The… Read More The post Instagram Changes its Logo Look for First Time in 10 Years appeared first on ProPakistani.

### 13 Aug 2026 — Instagram introduces new wordmark logo after a decade: What to know (1 outlet)

- **The News International** — [Instagram introduces new wordmark logo after a decade: What to know](https://www.thenews.com.pk/latest/1412197-instagram-introduces-new-wordmark-logo-after-a-decade-what-to-know) · 13 Aug 2026, 9:31 PM PKT
  > Instagram unveiled a redesigned wordmark in a decade on Thursday updating the familiar text logo that spells out the company’s name.The updated design keeps elements of Instagram’s original style while introducing a modernized visual style. The major change was announced by Instagram...

3 articles from 3 outlets, 13–14 Aug 2026. Headlines and links belong to their outlets — HarZaviya links out and never copies article text.

---

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