---
title: "FBR introduces new tax rules for social media influencers"
description: "Most outlets reported the introduction of new tax rules by the Federal Board of Revenue (FBR) for social media influencers. Minute Mirror highlighted the new taxation mechanism for resident individuals earning income, while Daily Pakistan specified the 5% tax rate and noted the focus on non-resident influencers."
url: https://harzaviya.com/stories/10291-fbr-brings-social-media-platforms-into-tax-regimes
site: HarZaviya
language: en
---

# FBR introduces new tax rules for social media influencers

business · updated 25 Sep 2026, 11:54 AM PKT · 23–25 Sep 2026 · 9 articles from 8 outlets over 2 developments

## How it developed

Newest development first. Each carries its own coverage and, where we have one, our summary of it.

### 24 Sep 2026 — FBR introduces new tax rules for social media influencers (3 outlets)

> Most outlets reported the introduction of new tax rules by the Federal Board of Revenue (FBR) for social media influencers. Minute Mirror highlighted the new taxation mechanism for resident individuals earning income, while Daily Pakistan specified the 5% tax rate and noted the focus on non-resident influencers.

- **Pakistan Observer** — [FBR approves new tax rules for non-resident social media influencers](https://pakobserver.net/fbr-approves-new-tax-rules-for-non-resident-social-media-influencers/) · 25 Sep 2026, 11:54 AM PKT
  > ISLAMABAD – Federal Board of Revenue (FBR) has approved new tax rules for non-resident social media influencers. The FBR introduced…
- **Daily Pakistan (English)** — [FBR introduces 5% tax on non-resident social media influencers](https://en.dailypakistan.com.pk/25-Sep-2026/fbr-introduces-5-tax-on-non-resident-social-media-influencers) · 25 Sep 2026, 10:38 AM PKT · 91% identical wording to the newest filing
  > ISLAMABAD – The Federal Board of Revenue (FBR) has introduced new tax rules for non-resident social media influencers earning income through social media platforms. FBR Chairman Rashid Mahmood Langrial approved the new rules aimed at bringing non-resident Pakistanis and other individuals earning income through social media into the tax net. Under the new framework, a […]
- **Minute Mirror** — [FBR introduces new tax procedure for social media ...](https://minutemirror.com.pk/fbr-introduces-new-tax-procedure-for-social-media-creators-based-on-views-634973/) · 24 Sep 2026, 9:06 PM PKT · 80% identical wording to the newest filing
  > The Federal Board of Revenue (FBR) has introduced a new taxation mechanism for resident individuals earning income

### 23 Sep 2026 — FBR introduces tax rules for social media content creators (5 outlets)

> Most outlets reported that the Federal Board of Revenue (FBR) has introduced new tax regulations targeting income from social media platforms, including YouTube, Facebook, TikTok, and Instagram. BOL News and Profit specified the benchmark of Rs195 per 1,000 YouTube views and noted the 30% cap on allowable expenses. Dawn and Business Recorder highlighted the focus on non-resident Pakistanis and the broader inclusion of social media earnings into the tax regime, while ProPakistani framed the move as bringing such earnings "on FBR radar" without specifying the Rs195 benchmark.

- **Profit** — [FBR notifies new tax rules for social media influencers](https://profit.pakistantoday.com.pk/2026/09/24/fbr-notifies-new-tax-rules-for-social-media-influencers) · 24 Sep 2026, 10:03 AM PKT
  > Rules set Rs195 per 1,000 YouTube views as remuneration benchmark, cap allowable expenses at 30% and cover resident and qualifying non-resident influencers
- **Dawn** — [FBR notifies new tax rules for non-resident influencers](https://www.dawn.com/news/2032221/fbr-notifies-new-tax-rules-for-non-resident-influencers) · 24 Sep 2026, 7:04 AM PKT · 81% identical wording to the newest filing
  > ISLAMABAD: The Federal Board of Revenue (FBR) has introduced new rules to tax income earned from social media content, targeting non-resident Pakistanis. The new tax rules will target all those individuals who generate income through user interactions in Pakistan. The new rules were notified through a notification, SRO 1642 of 2026, released on Wednesday. In the budget, the government had intro...
- **Business Recorder** — [FBR brings social media platforms into tax regimes](https://www.brecorder.com/news/40440972/fbr-brings-social-media-platforms-into-tax-regimes) · 24 Sep 2026, 6:00 AM PKT · 76% identical wording to the newest filing
  > ISLAMABAD: The Federal Board of Revenue (FBR) has introduced a strict procedure to bring earnings from YouTube, Facebook, TikTok, Instagram, and other social media platforms into the taxation regime. Under the new framework issued by the FBR on Wednesday, individuals earning income through social media content will be subject to withholding tax, with specific rules being developed for calculati...
- **BOL News** — [FBR sets tax rule for social media earners, pegs YouTube pay at Rs195 per 1,000 views](https://bolnews.com/business/fbr-sets-tax-rule-for-social-media-earners-pegs-youtube-pay-at-rs195-per-1000-views) · 23 Sep 2026, 9:33 PM PKT · 80% identical wording to the newest filing
  > Pakistan levies new tax on social media earners. YouTube content creators' pay is now pegged at Rs 195 per 1,000 views. Get details on new digital income regulations.
- **ProPakistani** — [Social Media Earnings Are Now on FBR Radar](https://propakistani.pk/2026/09/23/social-media-earnings-are-now-on-fbr-radar/) · 23 Sep 2026, 8:56 PM PKT · 70% identical wording to the newest filing
  > The Federal Board of Revenue (FBR) has introduced a mechanism to bring earnings from YouTube, Facebook, TikTok, Instagram, and other… Read More

## Part of a bigger story

Other stories whose coverage resembles this one, nearest first. "% related" compares whole stories, not single articles — see [what the percentages mean](https://harzaviya.com/methodology).

- [FBR proposes expanding income tax rules to all social media platforms](https://harzaviya.com/stories/13279-fbr-proposes-extending-income-tax-rules-from-youtube-to-all) · 10 Oct 2026 · 4 outlets · 86% related
- [FBR sets Rs195 per 1,000 YouTube views as tax benchmark](https://harzaviya.com/stories/13061-fbr-clarifies-rs195-tax-benchmark-for-social-media-creators) · 8 Oct 2026 · 3 outlets · 85% related
- [FBR Imposes 10 Percent Withholding Tax on Social Media Earnings](https://harzaviya.com/stories/2825-social-media-influencers-to-pay-10pc-wht) · 12 Aug 2026 · 2 outlets · 85% related

9 articles from 8 outlets, 23–25 Sep 2026. Headlines and links belong to their outlets — HarZaviya links out and never copies article text.

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